Levitra ads pulled by FDA

Saturday, April 16, 2005

The Food and Drug Administration (FDA) has penned a stiff reminder to drug giants Bayer Pharmaceuticals Corp. and GlaxoSmithKline PLC: pull your 15-second “reminder” ad for the erectile dysfunction drug, Levitra, off TV.

FDA said there is no evidence Levitra is better than rival drugs Viagra from Pfizer, or Cialis, owned by Eli Lilly and Co., in producing results that make female partners happy.

Levitra and Cialis together control about 30 per cent of the market for such drugs, but Pfizer takes the majority share.

Reminder ads can only call attention to a drug, not claim it works better, or at all.

“In one of [the ad’s] scenes, the man strokes the woman’s hair and face as she affectionately puts her hand on his wrist,” the FDA wrote. “In the other, she puts her arms around his neck and they embrace.”

“The totality of the TV ad also represents or suggests that Levitra will provide a satisfying sexual experience from the female partner’s perspective,” the agency wrote.

Glaxo spokesman Michael Fleming said the drug makers would comply. Bayer developed Levitra and partnered with Glaxo to market the pills in 2001. Bayer recently turned its part of the promotion over to Schering-Plough Corp.

Shares of Bayer fell 75 cents to $32.96 on Friday. Shares of GlaxoSmithKline rose 32 cents to close at $47.82. Schering-Plough shares rose 8 cents to end at $20.65.

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Toys Online

Pediatric Dentistry In Madison Al 101: Foods That Will Help Strengthen And Enhance Your Kids’ Teeth

byAlma Abell

From childhood, it is critical that you take care of the dental health for good looking and healthy strong teeth. Diet has a direct effect on teeth’s beauty and strength. In pediatric dentistry in Madison AL, malnutrition has been identified as the main cause for poor teeth with junk food seen as the largest cause of tooth decay in children.

Essential nutrients such as minerals and vitamins should be consistently supplied to keep teeth safe from harm. These nutrients also enable the teeth to flourish and allow your child to enjoy the delicate taste of sweets without worrying about rushing to the dentist’s office all the time.


Natural Foods

A majority of the healthy foods available are natural. Vegetables and fruits are the primary sources of nutrients. Nutrients such as Vitamin C play a pivotal role in dental health care; they help in boosting resistance as well as strengthen the gums. Some of the best sources of Vitamin C include strawberries, oranges and kiwis. Such fruits help prevent the growth of harmful bacteria that colonize and contribute to gingivitis.

Dairy Products

Equally important are dairy products. Take the extra step and setup a daily routine that your kids should follow. Encourage the young ones to consume cheese and yogurt as snacks or as part of their meals. Dairy products work by raising the mouth’s pH level, reducing the effects acids have on teeth. When the pH is raised, tooth decay is kept at bay. The dairy products consumed are rich in Vitamin D and calcium. Such nutrients attach themselves to the tooth’s enamel and help create a barrier against the acids.


Yes, you read right, seeds! Include sesame, sunflower and pumpkin seeds in your child’s lunch. For extra delicious burgers and sandwiches, include seeds. The seeds have a high-fat content that is essential for the body and help in providing protection against bacteria. Seeds will also help in reinforcing the enamel, drastically reducing chances of cavities occurring.

Finally, yet importantly, it is crucial that you maintain a habit of your kid seeing a pediatric dentist like Michael E. Mann, DMD, PC (he runs a pediatric dentistry in Madison AL) at least twice a year. Another of the important things your kids can do for their teeth is brushing them daily.


Wikinews interviews World Wide Web co-inventor Robert Cailliau

Thursday, August 16, 2007

The name Robert Cailliau may not ring a bell to the general public, but his invention is the reason why you are reading this: Dr. Cailliau together with his colleague Sir Tim Berners-Lee invented the World Wide Web, making the internet accessible so it could grow from an academic tool to a mass communication medium. Last January Dr. Cailliau retired from CERN, the European particle physics lab where the WWW emerged.

Wikinews offered the engineer a virtual beer from his native country Belgium, and conducted an e-mail interview with him (which started about three weeks ago) about the history and the future of the web and his life and work.

Wikinews: At the start of this interview, we would like to offer you a fresh pint on a terrace, but since this is an e-mail interview, we will limit ourselves to a virtual beer, which you can enjoy here.

Robert Cailliau: Yes, I myself once (at the 2nd international WWW Conference, Chicago) said that there is no such thing as a virtual beer: people will still want to sit together. Anyway, here we go.

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